CSV Import Guide
Master bulk content import with CSV files. Schedule weeks of content in minutes using spreadsheet uploads.
What is CSV Import?
CSV Import allows you to upload a spreadsheet containing your content calendar and automatically create scheduled posts. Access it from Content tab → Create Content → Import CSV. This is perfect for:
- Campaign Planning - Import entire campaign schedules
- Content Migration - Move from other platforms
- Bulk Scheduling - Schedule weeks of content at once
- Team Collaboration - Work in spreadsheets, import to Creator Studio
CSV File Structure
Required Columns
Your CSV must include these columns:
| Column | Format | Description | Example |
|---|---|---|---|
date | YYYY-MM-DD | Publication date | 2024-01-15 |
activity | Text | Content prompt or description | Launch new product line |
Optional Columns
Enhance your import with additional data:
| Column | Format | Description | Example |
|---|---|---|---|
media | URL | Direct link to media file | https://cdn.example.com/image.jpg (opens in a new tab) |
platform | Text | Target platform | |
post_type | Text | Type of post | feed, story, reel |
dimensions | Text | Media dimensions | 1080x1080, 9:16 |
reference_image_filename | Text | Brand asset filename | logo.png |
generation_mode | Text | How to generate | prompt, auto |
duration | Number | Video length in seconds | 30 |
Sample CSV Content
date,activity,media,platform,post_type
2024-01-15,Motivational Monday - Share productivity tips,,instagram,feed
2024-01-16,Product showcase with customer testimonial,https://media.url/video.mp4,tiktok,video
2024-01-17,Behind the scenes of our creative process,,instagram,story
2024-01-18,Feature Friday - Highlight new feature,,youtube,video
2024-01-20,Weekend sale announcement - 25% off,,facebook,feedStep-by-Step Import Process
Step 1: Prepare Your Spreadsheet
- Open your spreadsheet tool (Excel, Google Sheets, etc.)
- Create column headers - Exactly as shown above
- Add your content data - One row per post
- Format dates correctly - YYYY-MM-DD format
- Export as CSV - File → Download as → CSV
Pro Tips:
- Keep descriptions clear and detailed for better AI generation
- Include relevant keywords in activities
- Group related content by date ranges
- Leave media blank to let AI generate images
Step 2: Start Import Process
- Navigate to Content section
- Click Create Content
- Select Import CSV option
- You'll see the import wizard
Step 3: Upload and Configure
-
Upload File
- Click upload area or drag & drop
- Select your CSV file
- Wait for initial processing
-
Select Brand (if applicable)
- Choose brand for guidelines
- Ensures consistent voice
- Applies brand assets
-
Choose Target Profiles
- Select social accounts
- Multiple profiles supported
- Platform filtering available
Step 4: Validation
The system automatically validates your data:
✅ Valid Rows
- Ready for import
- All requirements met
- No conflicts detected
⚠️ Warnings
- Non-critical issues
- Can still import
- Review recommended
❌ Errors
- Must be fixed
- Cannot import these rows
- Download error report
Step 5: Review and Import
-
Review Summary
- Total rows: X
- Valid rows: Y
- Invalid rows: Z
-
Options Available
- Import all valid rows
- Download error report
- Fix and re-upload
- Cancel import
-
Complete Import
- Click "Import X Valid Rows"
- System creates schedules
- Generates content tasks
- Shows success message
Common Validation Issues
Date Problems
Issue: "Invalid date format" Solution: Use YYYY-MM-DD format (2024-01-15, not 15/01/2024)
Issue: "Date in the past" Solution: Only future dates accepted
Issue: "Date too far in future" Solution: Maximum 90 days ahead
Scheduling Conflicts
Issue: "Slot already taken" Solution:
- Another post scheduled at this time
- Adjust time by 15-30 minutes
- Use different profile
Issue: "Too many posts per day" Solution:
- Platform limits exceeded
- Spread across more days
- Reduce quantity
Media Issues
Issue: "Media URL not accessible" Solution:
- Ensure URL is public
- Check for typos
- Verify file exists
Issue: "Invalid media format" Solution:
- Use supported formats (JPG, PNG, MP4)
- Check file extension
- Verify media type matches post type
Advanced Features
Bulk Operations
Large Imports
- Up to 100 rows per import
- Background processing
- Progress notifications
Batch Strategies
- Import by week/month
- Group by campaign
- Separate by platform
Smart Scheduling
Auto-Spacing
- Minimum gaps between posts
- Platform-specific timing
- Avoid clustering
Optimal Times
- AI suggests best slots
- Based on audience data
- Maximizes engagement
Content Generation
AI Enhancement
- Generates from prompts
- Applies brand voice
- Creates variations
Media Creation
- Auto-generates images
- Matches content theme
- Brand-compliant visuals
Best Practices
Planning Your Import
-
Start Small
- Test with 5-10 rows first
- Verify process works
- Scale up gradually
-
Organize by Campaigns
- Group related content
- Use consistent themes
- Plan story arcs
-
Mix Content Types
- Vary post formats
- Different platforms
- Diverse topics
Content Strategy
-
Batch Similar Content
- Group by theme
- Similar generation needs
- Consistent style
-
Leave Room for Real-Time
- Don't over-schedule
- Allow flexibility
- Space for trending topics
-
Include Variety
- Educational content
- Entertainment
- Promotional
- User-generated
Quality Control
-
Review Before Import
- Check spelling/grammar
- Verify dates
- Confirm media URLs
-
Post-Import Review
- Check generated content
- Edit as needed
- Approve before publishing
Templates and Examples
Weekly Content Calendar
date,activity,platform,post_type
2024-01-15,Monday Motivation - Productivity tips for the week,instagram,feed
2024-01-16,Tutorial Tuesday - How to use our new feature,youtube,video
2024-01-17,Wednesday Wisdom - Industry insights and trends,linkedin,article
2024-01-18,Throwback Thursday - Company milestone celebration,facebook,feed
2024-01-19,Feature Friday - Product spotlight,instagram,reel
2024-01-20,Saturday Stories - Customer success story,instagram,story
2024-01-21,Sunday Summary - Week in review,twitter,threadProduct Launch Campaign
date,activity,media,platform
2024-02-01,Teaser - Something big is coming,https://cdn.ex.com/teaser.jpg,instagram
2024-02-03,Countdown - 5 days until launch,,tiktok
2024-02-05,Feature preview #1 - Speed improvements,,youtube
2024-02-06,Feature preview #2 - New interface,,instagram
2024-02-07,Feature preview #3 - AI enhancements,,facebook
2024-02-08,Launch day - Introducing Product X,,all
2024-02-09,Tutorial - Getting started guide,,youtube
2024-02-10,Customer reactions and testimonials,,instagramSeasonal Content
date,activity,platform
2024-12-01,December goals and planning,instagram
2024-12-05,Holiday gift guide for our industry,facebook
2024-12-10,Year in review preparation,linkedin
2024-12-15,Holiday greetings from our team,all
2024-12-20,Last-minute holiday tips,instagram
2024-12-25,Merry Christmas message,all
2024-12-28,Preparing for the new year,youtube
2024-12-31,New Year's Eve celebration,instagramTroubleshooting
Upload Issues
"File too large"
- Maximum 10MB file size
- Remove unnecessary columns
- Split into multiple files
"Invalid file format"
- Must be .csv file
- Not .xlsx or .xls
- Save as CSV from spreadsheet
Import Failures
"No valid rows"
- Check column headers
- Verify date format
- Remove empty rows
"Import failed"
- Check internet connection
- Verify profile connections
- Contact support if persists
Post-Import Problems
"Content not generating"
- Check profile settings
- Verify AI credits available
- Review generation queue
"Wrong timezone"
- Check profile timezone settings
- Adjust in CSV if needed
- Use UTC times
Integration Tips
With Brand Management
- Select brand before import
- Applies guidelines automatically
- Uses brand assets
- Maintains consistency
With AI Generation
- Include detailed prompts
- Reference brand elements
- Specify tone/style
- Let AI enhance
With Approval Workflows
- Imported content enters queue
- Bulk approval options
- Review before publishing
- Track approval status
With Analytics
- Monitor imported content performance
- Compare with manual posts
- Track engagement rates
- Optimize future imports
FAQ
Q: Can I update imported content? A: Yes, all imported content can be edited before publishing.
Q: What happens to duplicates? A: System detects and prevents duplicate scheduling in same time slot.
Q: Can I import for multiple brands? A: Import one brand at a time, but you can do multiple imports.
Q: Is there an import history? A: Yes, all imports are logged with details and results.
Q: Can I cancel an import? A: Yes, until content is generated. After that, delete individual posts.
Q: How are errors handled? A: Invalid rows are skipped, valid rows import. Download error report for details.
Next Steps
Get Support
Having issues with CSV import? We're here to help:
- Email: support@studio.ei.au
- Help Center: studio.ei.au/dashboard/help
- Community Forum: Coming soon